A new wave of digital style fashions created thru synthetic intelligence is making headlines in Vietnam’s leisure and business sectors. One AI-generated character, first of all notion to be a actual person, has attracted tens of hundreds of on line fans and generated vast income for a neighborhood garb business.
The famous style account changed into discovered to characteristic Duong Thuy Linh, a digital version designed the usage of generative AI and video gear through Quang Dong, a 23-year-vintage entrepreneur in Hanoi. The version’s hanging East Asian capabilities and luxury-stimulated picture proved to be especially powerful in taking pictures the hobby of younger purchasers, main to loads of inquiries each day from capability buyers—many nonetheless unaware they’re interacting with a virtual persona.
Quang Dong, previously challenged through excessive prices and unsure consequences whilst hiring actual fashions, has visible dramatic upgrades considering the fact that deploying an AI version. By mixing numerous AI gear, he’s capable of produce pics almost indistinguishable from actual-lifestyles garb, highlighting information including textures and cloth stretch. Sales soared to over three hundred million Vietnamese dong (approximately sixteen million Korean won) inside the first month of the usage of the virtual version, and content material manufacturing instances shrank to only some mins according to video. This performance shall we him add up to 20 promotional clips according to day, amplifying his marketing and marketing impact.
The leisure enterprise in Vietnam has now no longer been sluggish to embody this shift. Marketing experts like Nguyen Thai Nam in Ho Chi Minh City at the moment are schooling AI to behave as enticing product reviewers, incomes giant charges for ads proposing digital logo ambassadors. Agencies that specialize in training and coaching using AI fashions are flourishing, with enrollment up greater than 200% over the last month as save proprietors searching for to decrease their running prices and live competitive.
Despite the enthusiasm, the speedy proliferation of hyper-practical AI fashions is elevating questions amongst purchasers and experts. Some customers bitch that marketed merchandise appearance dramatically special in actual lifestyles than they do in perfectly generated AI pics on line, sparking needs for unedited or stay video evidence of quality. Specialists warn that the developing fashion ought to result in moral and criminal challenges. As era blurs the road among actual and digital, requires obligatory labeling of AI-generated content material are increasing, signaling the want for brand spanking new requirements in business and leisure practices.
